Rather Play, LLC is a branded apparel company founded by Jonathan S. Blank and located in Atlanta, Georgia. The company's name and tag line--Make Life Fun™--reflect its brand philosophy of a balanced and rewarding life.

Mr. Blank has been the president of Jonathan S. Blank & Co., an investment firm located in Atlanta, Georgia, since 1998. Mr. Blank also founded The Prime Funds, LLC, an investment management company that was purchased by a consortium from Bank of America.

Mr. Blank holds a degree in Economics from Duke University (1985), and a law degree from Boston University School of Law (1988), where he was an editor of the school's International Law Journal. He and his wife live in Alpharetta, Georgia with their three young children.